SPAIN'S VISITOR FIGURES CONTINUE TO RISE WITH A 7.4% YEAR ON YEAR INCREASE
- Between January and September 2014, Spain saw a 7.4% increase in visitors when compared to 2013, with over 52.4 million international visitors
- Total tourism expenditure from January 2014 to the end of September 2014 has grown by 7.3% year on year to €50.6 billion
- In September alone, Spain welcomed over 7 million international visitors, up 8.1% year on year, while tourism expenditure grew by 6.8%, with a total spend of €7.1 billion
- The UK continues to be Spain’s strongest market for inbound tourism and expenditure, accounting for 25.3% of all international visits in September (+5.5%) and 21.9% of the total spend
- UK visitor expenditure experienced a 6.9% year on year rise between January and September 2014, totalling €10.4 billion and accounting for 20.6% of the total tourism spend
During September 2014, Spain welcomed more than 1.7 million UK visitors, making the UK the largest international tourism market to the country and representing 25% of all international tourists. The monthly figure represented a year on year increase of 5.5%.
In September 2014, Germany was the second strongest inbound tourism market to Spain, accounting for 17.5% of all international visitors, a 3% year on year increase.
In terms of tourism expenditure in Spain, September 2014 saw a total spend of €7 billion, up 6.8% year on year. The UK accounted for the largest part (21.9%), followed by Germany (16.5%) and France (10.3%).
Cumulatively since January 2014, Spain has welcomed over 52.4 million international tourists, a rise of 7.4% year on year, including over 12.4 million UK visitors (+5.6%). Tourism expenditure in Spain from January 2014 to the end of September 2014 has grown by 7.3% to €50.6 billion, with the UK accounting for 20.6% (+6.9%), followed by Germany (15.6%) and France (10.4%).
During September 2014, all Spanish regions witnessed positive yearly increases in terms of international visitor numbers.
In September 2014, Catalonia scooped 25.7% of all total international visits, receiving 1.8 million visitors, a year on year increase of 10.6%, helped by an increase in French, Asian and Italian arrivals. Expenditure in the region also saw a large increase of 8.7%, with a total spend of almost €1.8 billion (representing 25.8% of the total).
Cumulatively from January until the end of September 2014, Catalonia welcomed 13.5 million visitors (+6.6%), representing 25.7% of total international visits. With a total tourism spend of €12.2 billion (+6%), Catalonia accounted for 24.1% of Spain’s total tourism expenditure between January and September.
The Balearic Islands received the second highest number of visitors in September, 1.7 million, up 3.1% year on year, mainly fuelled by the German, French and Portuguese markets. However, the region did experience a 2.4% drop in expenditure year on year.
From January until the end of September, the Balearic Islands have welcomed 10.2 million international visits (+2.3%). Total tourism expenditure in the Balearic Islands for the same period totalled €9.3 billion (-2.3%), accounting for 18.4% of the total tourism spend.
For September 2014, Andalucía received 959,000 international visitors, a 7.5% year on year increase, with the UK being the principal market to the region. Expenditure was also up by 8.6% year on year, to €1 billion.
Cumulatively since January 2014, Andalucía has welcomed over 6.9 million international visitors (+8%), with expenditure increasing by 11.4% to €7.6 billion.
In September 2014 the Canary Islands welcomed over 845,000 international visitors (+7.5%), mainly fuelled by UK visitors. The Canary Islands recorded a total spend of €899,000 in September, a 5.3% increase year on year. Since January 2014, the Canary Islands has received more than 8.4 million international visitors (+11.4%) with the total tourism expenditure reaching €9.1 billion (+12.5%).
Valencia recorded an increase in visitors of 2.9% in September 2014, accounting for 9.3% of Spain’s international arrivals. In terms of spend, this increased by 6.6% to €618,000. Cumulatively from January 2014 until the end of September, Valencia welcomed over 5.1 million visitors (+4.8%) and took 8.6% of the total tourism spend (€4.6 billion).
Madrid and the surroundings recorded a huge 15.3% increase in visitor arrivals in September 2014, accounting for 6.2% of all Spain’s visitors. Expenditure in Madrid also increased by 9.6% in September to €499,000.
Cumulatively from January 2014 until the end of September, Madrid and surrounds has welcomed over 3.4 million visitors, a 9.6% year on year increase and has also recorded a 12% increase in expenditure.
The rest of Spain also saw a positive increases in terms of international visitors and tourism expenditure during September 2014 (+18.6% and +28.4% respectively).
Other key statistics
During September 2014, 82% of all international visitors to Spain arrived by plane (+7.1%) whilst road access accounted for 16.1% of all arrivals, a year on year increase of 13.5%.
Whilst most visitors opted for hotel accommodation (64%) in September 2014, rented accommodation saw a year on year increase of 26.9% and accounted for 12.5% of visits. Cumulatively since January 2014, hotels were the accommodation of choice for 62.5% of visitors.
In terms of types of travel, in September 2014, 70% of international visitors opted to visit Spain independently (+12.3%), while package holidays saw a 0.7% drop.