London,
25
March
2014
|
13:00
Europe/Amsterdam

SPAIN’S VISITOR FIGURES UP 11.8% YEAR ON YEAR

Summary
  • In January and February 2014, Spain welcomed 6.2 million international tourists representing an 11.8% year on year increase.
  • In February 2014, Spain welcomed 3.1 million international tourists, representing an 11.2% year on year increase.
  • In February 2014, Spain saw an 11.4% increase in UK visitors to Spain, making it the largest international tourism market to the country and representing 20.4% of all international tourists.  
  • During February 2014, the Canary Islands, Catalonia and Andalucía saw the highest number of international tourism arrivals. The region of Valencia saw the largest year on year increase in international tourism arrivals recording a 24.1% surge.

Source Markets

During February 2014, Spain saw an 11.4% increase in UK visitors to Spain, making it the largest international tourism market to the country and representing 20.4% of all international tourists.

France was the second strongest source market, capturing 16.1% of all international visitors to Spain (+12%) followed by Germany representing 15.9% of all international visitors (+13.4%).

Cumulatively for January and February 2014 Spain welcomed more than 6.2 million international tourists, a rise of 11.8% year on year according to the FRONTUR survey of Tourism Movements Across Borders, released by the Spanish Ministry of Industry, Energy and Tourism.

Key destinations

During February 2015, The Canary Islands welcomed in excess of 998.000 tourists (+11.1%), representing 32% of the total tourism market to Spain and marking it the most popular visitor destination for that period. The 11.1% year on year increase came from all core markets, particularly the UK with 37.000 more visitors than for the same period last year. Since January 2014 the Canary Islands have welcomed a total of 2 million international tourists (+12.4%).

In February 2014, Catalonia welcomed 807.000 tourists (+ 13%) with increases from all core markets. Representing 25.9% of the total tourism share, Germany was one of the main source markets to Catalonia with an additional 45.000 German visitors compared to the same period in 2013.  Cumulatively from January 2014 until the end of February, Catalonia has welcomed more than 1.4 million visitors (+13.3%).

Andalucía welcomed 372.000 international visitors (+ 10.4%) in February 2014, with Germany, Switzerland and Italy all contributing positively towards this growth. Since January 2014, Andalucía has received 704.000 international visitors (+16.3%), making it Spain’s third most popular region.

The region of Valencia saw the biggest year on year variation with a yearly increase of 24.1% in terms of international arrivals. In February 2014, the region of Valencia attracted in excess of 287.000 visitors with the UK being the main contributor for this growth.  Cumulatively, the region of Valencia has welcomed over 539.000 visitors since the start of the year (+14.3%).

Madrid and the surroundings saw positive results for the third consecutive month welcoming more than 283.000 visitors in February 2014 (+5.3%). This was thanks in part to the increase in visitors from Asia. Cumulatively for 2014 Madrid has seen in excess of 631.000 international visitors (+9.1%).

In contrast, the Balearic Islands saw a 15.3% decrease in visitor numbers, with just over 102.000 visitors in February 2014. Since the start of the year, the Balearic Islands have received more than 190.000 visitors (- 13.5%). Germany was responsible for much of this decline with a notable decrease in German visitors.

Other key statistics

During February 2014, over 83% of all international visitors to Spain arrived by plane (+12.1%) whilst road access accounted for 15.6% of all arrivals (+10.2%).  Cumulatively it was a similar story with 82.5% of visitors opting for air travel and 16% arriving by road.

Whilst most visitors opted for hotel accommodation (67%) in February 2014, other types of accommodation were chosen by a third (33%) of the market, up 9.5% year on year. Since January 2014 until the end of February, hotels were the accommodation of choice for 64.2% of visitors with non-hotel accommodation accounting for 35.8%.

In terms of types of travel, during February 2014 almost a third (32.3%) of international visitors opted to visit Spain as part of a package holiday. The majority however (67.8%) opted to travel without a package. Since the start of the year, package holidays have cumulatively represented 30.4% of all visits up until the end of February.

 

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For more information on Spain as a visitor destination, please visit www.spain.info