ANDALUCIA LAUNCHES NEW TOURISM CAMPAIGN
ANDALUCIA LAUNCHES NEW TOURISM CAMPAIGN,” ANDALUSIAN CRUSH” TO ATTRACT VISITORS TO THE REGION
Andalucia has launched a new promotional tourism campaign, ‘Andalusian Crush’ which aims to entice visitors to the south of Spain.
In line with promoting the region’s rich cultural identity, the campaign focuses on Andalucia’s culture, history and heritage, rather than the stunning scenery with which is it usually associated. American actor Peter Dinklage, famous for his role in Game of Thrones, provided the voiceover for the promotional video, following his own extensive experience filming throughout some of Andalucia’s most beautiful landscapes. Dinklage informs viewers that the region will break you “in a thousand pieces” and to be “careful of the Andalusian crush”, amplifying the enchanting power of this region.
When in Andalusia, travellers can explore a world of history, heritage and culture, including:
- Marvelling at the red-and-white Mosque-Cathedral of Córdoba
- Being inspired at the majestic Alhambra in Granada
- Visiting traditional, white-washed villages and hilltop towns like Frigiliana
- Learning the art of Flamenco in Jerez de la Frontera
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